De la LuzUpdated October 2026
Text Message Terms
Terms for De la Luz Ticket Texts (your ticket link, show updates and a show-day reminder) and De la Luz Team Texts (sign-in links and codes and shift alerts for people who work here). Each is opt-in and separate.
Effective October 14, 2026. De la Luz (LightWorks Collective Inc., DBA De la Luz Soundstage), 114 Race Street, Holyoke, MA 01040, runs two text programs on this page: De la Luz Ticket Texts and De la Luz Team Texts. A third program, De la Luz Insiders (marketing texts), has its own terms. Joining one program never joins you to another. Our Privacy Policy explains how we handle your mobile number.
01De la Luz Ticket Texts
- What it is: texts about a ticket order you made. No marketing.
- Messages: your Magic Ticket link, updates about the show you hold a ticket for (the menu, arrival details, any change) and a reminder on show day.
- How you opt in: at checkout, enter your mobile number and tick "Text me my ticket and a reminder on show day." If someone sends you a ticket, you can tick "Updates about this show" on it. Boxes start unticked. Texting is optional and not a condition of purchase: we can email your ticket instead.
- Message frequency: varies by order, usually a few messages per show.
- Cost: Message and data rates may apply.
- To stop: reply STOP to any Ticket Text. Reply START to rejoin.
- Help: reply HELP, or email hola@delaluz.org.
02De la Luz Team Texts
- What it is: texts to the people who work at De la Luz (employees, contractors and volunteers) from our team number, (413) 420-5393. It is not for the public. No marketing.
- Messages: sign-in links and one-time sign-in codes for our staff website, crew.delaluz.org; one confirmation when you opt in; shift offers, changes and cancellations; one reminder the day before a shift you accepted; and alerts to the managers who schedule shifts.
- How you opt in (either one; nothing is texted before you do, and adding your number to our system sends nothing): (1) on our staff website, by ticking the unchecked "Text me shift alerts" box shown with your mobile number after you sign in at crew.delaluz.org. Your manager gives you your own sign-up link for this, as a QR code, by email, or sent to you personally; the box also stays on the Shifts tab; or (2) by texting TEAM to (413) 420-5393 from a number on our staff list. Sign-in codes are also sent when you tap "Text me a code" to sign in.
- Optional: agreeing is not a condition of working here. Our staff website and email do everything the texts do.
- Message frequency: varies, usually a few messages a week while shifts are being scheduled. Non-urgent shift texts are held from 10 pm to 9 am; same-day changes are sent at once.
- Cost: Message and data rates may apply.
- To stop: reply STOP to any Team Text. That stops Team Texts only. Reply START to start again.
- Help: reply HELP, or email hola@delaluz.org.
The exact words staff see and hear, with screenshots, are at delaluz.org/team-texts.
03Stopping and help
Reply STOP, END, CANCEL, UNSUBSCRIBE or QUIT to any message to stop that program's texts. We confirm once, then send nothing more from that program. Reply START to rejoin. Reply HELP for help, or email hola@delaluz.org. Your tickets always stay at delaluz.org/tickets.
04Fine print
Carriers are not liable for delayed or undelivered messages. No mobile information will be shared with third parties or affiliates for marketing or promotional purposes; text messaging originator opt-in data and consent will not be shared with any third parties. See our Privacy Policy. If these terms change, the date at the top changes too.
Marketing texts are a separate program, De la Luz Insiders, with its own terms. Buying a ticket or working here never signs you up.

